{"id":1298,"date":"2014-05-23T14:05:42","date_gmt":"2014-05-23T19:05:42","guid":{"rendered":"http:\/\/uht.ebb.myftpupload.com\/?p=1298"},"modified":"2018-05-16T09:12:32","modified_gmt":"2018-05-16T14:12:32","slug":"armstrongs-new-brand-platform-inspiring-great-spaces","status":"publish","type":"post","link":"https:\/\/www.carpetexpress.com\/blog\/armstrongs-new-brand-platform-inspiring-great-spaces\/","title":{"rendered":"Armstrong&#8217;s New Brand Platform: Inspiring Great Spaces"},"content":{"rendered":"<p><a href=\"http:\/\/uht.ebb.myftpupload.com\/wp-content\/uploads\/2014\/05\/armstrong-inspiring-great-spacex.png\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-1299 size-medium\" src=\"http:\/\/uht.ebb.myftpupload.com\/wp-content\/uploads\/2014\/05\/armstrong-inspiring-great-spacex-300x40.png\" alt=\"armstrong inspiring great spacex\" width=\"300\" height=\"40\" srcset=\"https:\/\/www.carpetexpress.com\/blog\/wp-content\/uploads\/2014\/05\/armstrong-inspiring-great-spacex-300x40.png 300w, https:\/\/www.carpetexpress.com\/blog\/wp-content\/uploads\/2014\/05\/armstrong-inspiring-great-spacex.png 372w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>Armstrong announced that it is launching a new brand platform, which is called &#8220;Inspiring Great Spaces.&#8221; The new tagline captures the company&#8217;s value commitment to its commercial and residential customers. Armstrong strives to inspire great design through innovative products, quality, and service. This new brand platform was made to renew the company&#8217;s focus on innovation and creativity.<\/p>\n<p>In addition, Armstrong is adding two new colors into the brand. The first color is Morado, which is a blue violet that symbolizes creativity and leadership. The second color is tungsten, which is a mid-tone gray that creates a sense of elegance, balance, and power. According to Armstrong, these two new colors will create a dynamic sense of strength and presence to the brand in all of the advertising, merchandising, and promotional materials.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" id=\"main_image\" class=\"aligncenter\" src=\"http:\/\/www.carpetexpress.com\/productimages\/large\/80804-room.jpg\" alt=\"\" width=\"550\" height=\"406\" align=\"absmiddle\" border=\"0\" \/><\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"Armstrong announced that it is launching a new brand platform, which is called &#8220;Inspiring Great Spaces.&#8221; The new&hellip;\n","protected":false},"author":1925,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30,9,1100,24],"tags":[98,77,381],"_links":{"self":[{"href":"https:\/\/www.carpetexpress.com\/blog\/wp-json\/wp\/v2\/posts\/1298"}],"collection":[{"href":"https:\/\/www.carpetexpress.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.carpetexpress.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.carpetexpress.com\/blog\/wp-json\/wp\/v2\/users\/1925"}],"replies":[{"embeddable":true,"href":"https:\/\/www.carpetexpress.com\/blog\/wp-json\/wp\/v2\/comments?post=1298"}],"version-history":[{"count":3,"href":"https:\/\/www.carpetexpress.com\/blog\/wp-json\/wp\/v2\/posts\/1298\/revisions"}],"predecessor-version":[{"id":1302,"href":"https:\/\/www.carpetexpress.com\/blog\/wp-json\/wp\/v2\/posts\/1298\/revisions\/1302"}],"wp:attachment":[{"href":"https:\/\/www.carpetexpress.com\/blog\/wp-json\/wp\/v2\/media?parent=1298"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.carpetexpress.com\/blog\/wp-json\/wp\/v2\/categories?post=1298"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.carpetexpress.com\/blog\/wp-json\/wp\/v2\/tags?post=1298"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}