{"id":1298,"date":"2014-05-23T14:05:42","date_gmt":"2014-05-23T19:05:42","guid":{"rendered":"http:\/\/uht.ebb.myftpupload.com\/?p=1298"},"modified":"2018-05-16T09:12:32","modified_gmt":"2018-05-16T14:12:32","slug":"armstrongs-new-brand-platform-inspiring-great-spaces","status":"publish","type":"post","link":"https:\/\/www.carpetexpress.com\/blog\/armstrongs-new-brand-platform-inspiring-great-spaces\/","title":{"rendered":"Armstrong&#8217;s New Brand Platform: Inspiring Great Spaces"},"content":{"rendered":"<!--?xml encoding=\"utf-8\" ?--><p><a href=\"http:\/\/uht.ebb.myftpupload.com\/wp-content\/uploads\/2014\/05\/armstrong-inspiring-great-spacex.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1299 size-medium\" src=\"http:\/\/uht.ebb.myftpupload.com\/wp-content\/uploads\/2014\/05\/armstrong-inspiring-great-spacex-300x40.png\" alt=\"armstrong inspiring great spacex\" width=\"300\" height=\"40\" srcset=\"https:\/\/www.carpetexpress.com\/blog\/wp-content\/uploads\/2014\/05\/armstrong-inspiring-great-spacex-300x40.png 300w, https:\/\/www.carpetexpress.com\/blog\/wp-content\/uploads\/2014\/05\/armstrong-inspiring-great-spacex.png 372w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\"><\/a>Armstrong announced that it is launching a new brand platform, which is called \u201cInspiring Great Spaces.\u201d The new tagline captures the company\u2019s value commitment to its commercial and residential customers. Armstrong strives to inspire great design through innovative products, quality, and service. This new brand platform was made to renew the company\u2019s focus on innovation and creativity.<\/p><p>In addition, Armstrong is adding two new colors into the brand. The first color is Morado, which is a blue violet that symbolizes creativity and leadership. The second color is tungsten, which is a mid-tone gray that creates a sense of elegance, balance, and power. According to Armstrong, these two new colors will create a dynamic sense of strength and presence to the brand in all of the advertising, merchandising, and promotional materials.<\/p><p><img loading=\"lazy\" decoding=\"async\" id=\"main_image\" class=\"aligncenter\" src=\"http:\/\/www.carpetexpress.com\/productimages\/large\/80804-room.jpg\" alt=\"image 2 for Armstrong&amp;#8217;s New Brand Platform: Inspiring Great Spaces\" width=\"550\" height=\"406\" align=\"absmiddle\" border=\"0\"><\/p><!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->\n","protected":false},"excerpt":{"rendered":"Armstrong announced that it is launching a new brand platform, which is called \u201cInspiring Great Spaces.\u201d The new&hellip;\n","protected":false},"author":1925,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30,9,1100,24],"tags":[98,77,381],"class_list":["post-1298","post","type-post","status-publish","format-standard","category-hardwood-flooring","category-laminate-flooring","category-luxury-vinyl","category-vinyl-flooring","tag-armstrong","tag-flooring","tag-inspiring-great-spaces"],"_links":{"self":[{"href":"https:\/\/www.carpetexpress.com\/blog\/wp-json\/wp\/v2\/posts\/1298","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.carpetexpress.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.carpetexpress.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.carpetexpress.com\/blog\/wp-json\/wp\/v2\/users\/1925"}],"replies":[{"embeddable":true,"href":"https:\/\/www.carpetexpress.com\/blog\/wp-json\/wp\/v2\/comments?post=1298"}],"version-history":[{"count":3,"href":"https:\/\/www.carpetexpress.com\/blog\/wp-json\/wp\/v2\/posts\/1298\/revisions"}],"predecessor-version":[{"id":1302,"href":"https:\/\/www.carpetexpress.com\/blog\/wp-json\/wp\/v2\/posts\/1298\/revisions\/1302"}],"wp:attachment":[{"href":"https:\/\/www.carpetexpress.com\/blog\/wp-json\/wp\/v2\/media?parent=1298"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.carpetexpress.com\/blog\/wp-json\/wp\/v2\/categories?post=1298"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.carpetexpress.com\/blog\/wp-json\/wp\/v2\/tags?post=1298"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}